meet the crew

  • Nick Maher | Martec Engineering

    Nick discovered off-roading about 20 years ago and has been hooked ever since. As a professional fabricator, he specializes in building Tacomas for rock crawling and exploring the backcountry. When not working in the shop, he can be found in the mountains camping with his wife Courtney and their two dogs, Frank and Kitty.

    Follow Nick at @martecengineering

  • George Madaryan | Unleashed 4x4

    George has been part of the off-road community since 2006. Starting in a small family-owned shop, Unleashed4x4, now based in Placerville, CA, builds rigs from mild to wild. They participate in Ultra 4 racing and SEMA builds, all while raising two daughters and introducing them to the off-road community.

    Follow George at @unleashed4×4

  • La Barca Taco Truck

    The BEST tacos you’ll ever have served by a badass crew. Alan and his team joined us for TOTR ‘24 and truly brought the heat, serving over 600 tacos in the middle of the Rubicon. We’re pumped to have them with us again this year.

    Make sure to stop and see them next time you’re in Reno at La Barca Grocery, or wherever their truck is stopped!

    Follow along at @labarca_62